3 weeks ago
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April 4, 2009Book: Zag by Marty Neumeier
This book reminds me of John Maeda’s Laws of Simplicity. I’ve read about half of it today in Barnes & Noble and reading the rest on Safari Books Online. The paper version is so much better than the online one!
If you like marketing, read any Seth Godin, heard of Made to Stick, than you’d probably like this book. It’s super easy to read and full of good “ah-ha” ideas!
It also lays a framework for building your brand for a new era of marketing (on and offline).
I give this book a 5 out of 5 bitch slaps!
It has a website that compliments it’s cool simplicity as well.
3 months ago
March 31, 2009Interesting… advisors eh?
